Win Crisis Narrative Through Message, Speed and Emotion

Crisis situations have become the norm rather than the exception in today’s business, political and civic worlds. From social unrest and activist opposition to environmental threats and aggressive lawsuits – it seems we are all living from crisis to crisis now.  To respond effectively and protect the interests of impacted organizations, remember these three important …

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Study: On Twitter, false news travels faster than true stories

A new study by three MIT scholars has found that false news spreads more rapidly on the social network Twitter than real news does — and by a substantial margin. “We found that falsehood diffuses significantly farther, faster, deeper, and more broadly than the truth, in all categories of information, and in many cases by …

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Pre-Planned Messaging Critical To Effective Crisis Management

Construction is a risky business by nature, thanks to the wide range of safety, design, performance, diversity, labor and legal issues that can go wrong during the course of a project at any time.  Unfortunately, many contractors and owners inadvertently make things worse by communicating the wrong messaging when a crisis first hits their project …

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Pre-Planned Messaging Critical To Effective Crisis Management

Construction is a risky business by nature, thanks to the wide range of safety, design, performance, diversity, labor and legal issues that can go wrong during the course of a project at any time.  Unfortunately, many contractors and owners inadvertently make things worse by communicating the wrong messaging when a crisis first hits their project …

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