Advice – Resources – Impact

Founded in 1993, Workman Communications Group offers a highly experienced network of independent contractors that work together and regularly with the agency’s clients on a broad range of services.  This collaboration of dedicated and exceptionally experienced writers, social media managers, web developers, content creators, graphic designers and video producers provides integrated communications planning, issues management, internal communications, media relations, event marketing, crisis communications, advertising and content marketing. Our business model gives us ample bandwidth to handle multiple projects and clients seamlessly.

Our Team

We provide our clients with dependable consulting, innovative planning and a highly experienced network of communications professionals that regularly delivers a broad range of services and consistent results.  Our partners include dedicated and exceptionally experienced writers, social media managers, web developers, graphic designers and video producers.  Our business model gives us ample bandwidth to efficiently and effectively handle multiple projects and numerous clients simultaneously.

 

Craig Workman

Founder & CEO

Craig Workman has worked with more than 40 well-known local and national business organizations to develop and implement strategic communications programs that produced the desired results.  He has extensive experience in the construction, agriculture, senior living, banking, insurance, professional services, public administration and non-profit industries.  Craig has led Workman Communications Group for the past 25 years, and before that was Vice president of the St. Louis offices of Edelman Public Relations and Shandwick.  He began his career as a publications editor for Blue Cross of Missouri.

Craig has guided organizations as varied as Purina Mills, S. M. Wilson & Co., The Business Bank of St. Louis, the City of Maryland Heights and Lutheran Senior Services through a wide range of corporate communications, product/service marketing, issues management and crisis communications projects and programs.  He has helped clients successfully deal with product recalls, class action lawsuits, public health crises and controversial real estate developments.  He also helped guide a comprehensive long-range planning process for the University of Missouri Alumni Association.

Craig is a past president of the Public Relations Society of America – St. Louis Chapter and currently serves on the board of directors for the Concordance Academy of Leadership, a groundbreaking community re-entry program for ex-offenders.  He has served on the St. Louis area advisory board for the Exploring Division – Boy Scouts of America, and is a past member of the St. Louis Post Authority Board of Commissioners.

 

Terri Waters

Terri is a strategic-minded public relations professional with more than 25 years of experience helping clients achieve their communications objectives, whether it is about creating awareness, educating the public or changing behaviors.  She has worked with many non-profits and provided pro-bono PR and marketing services to Trailnet in 2016 and 2017.

Terri holds a Bachelor of Journalism degree from the University of Missouri.  She began her career at Watlow as an editor and photographer for in-house publications, and also developed marketing materials such as videos and brochures.  She was a consultant at The Vandiver Group over a span of ten years, where among other clients she worked closely with the St. Louis County Health Department on recycling education programs. She then joined Cushman/Amberg as senior account manager, serving clients including the Missouri Foundation For Health, Vatterott College, Lashly & Baer, Fifth Third Back and Ex-Treme Institute by Nelly.  She served as public relations manager for Studio/D for four years, working with clients including Watlow, Unico, Inc. and Jim Butler Auto Group.

Jeff Dunlap

Jeff Dunlap is a former editor and reporter for the St. Louis Post-Dispatch and other media . He was recruited by a global public relations firm, and later founded an independent editorial services company.  Jeff is a reliable resource for priority media relations, public relations and writing services for business, municipal, professional and nonprofit enterprises, and for individuals.

Jeff has significant issues management and crisis communications experience for business, professional and municipal service organizations.  He is skilled at crafting effective messages for distribution to media and stakeholders that work to help neutralize or favorably influence public opinion in crisis situations.

Jeff has substantial experience in promoting economic development and business growth in greater St. Louis.  In 2015, Jeff helped develop and launch the new website for the City of Arnold, Missouri and continues to work with the City on communications, promotional and public relations projects. For more than two years he served as public relations consultant and event promoter for both World Trade Center St. Louis and The St. Louis Center for International Relations – both are units of the St. Louis County Economic Council (now known as the St. Louis Economic Development Partnership.)

Kathy Rose

Social Media Consultant

Kathleen Rose is a social media pioneer who has been deeply involved in social media marketing campaigns since 2008.  In 2010, Kathy co-founded and became executive director of www.501Connect.com. This interactive website was created as a St. Louis community resource to build awareness of regional nonprofit entities and cultivate community engagement.  Before 2008, Kathy worked as a media buyer/planner for St. Louis-based advertising agencies.

 

Craig Martin Simon

Graphic Design Services

Craig Martin Simon has developed and produced award-winning and results-driven graphic design and marketing programs for three decades. He is known for creating effective, successful and innovative visual solutions to communications challenges ranging from identity programs and website designs to corporate publications and signage systems.

Next Steps…

Workman Communications Group has been making its clients better understood, respected and admired for 24 years.  See how we might be a game-changer for your organization or challenge.


Contact Craig Workman today at 314-640-9033 or craig@workman-company.com.